B2B Sales

7 Product Demo Tips for your Next Demonstration

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Technical product demos can be a challenge–here’s 7 tips that will help you do a great demo next time out. 1) Know your audience Gathering data about your prospect’s needs before the demo is like piecing together a jigsaw puzzle. Some information comes from sales, some from a demo request form and some is gathered [...]

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How do a B2B Software Demo

So, why should you read this article? Before I Wrote This, I Took a Surf Around the Web Looking for How To Demo Articles I was looking for specific advice on doing product demos to industrial clients, with the specific purpose of selling high-ticket B2B software (or software controlled products and instruments). As a result [...]

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Sales Presentations How to Avoid Filler Words, Ums and Ahs

Filler words are killer words that can overshadow an otherwise great sales presentation by driving the audience to distraction. Filler words are those verbal pauses and missteps like Um and Ah, or thrown in words such as Ya Know or Like. For an example of the negative effects of filler words we need look no [...]

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Software Demo Training: How to Structure your Demo

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–You should have seen the demo from Acme! Wow! We gotta get us some of that and fast! To succeed, a software demo must be memorable. Ideally you want everyone who saw your demo to tell everyone else what a great product you have and why they need to buy it! I have seen way [...]

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