Technology Start Ups

Product Sales and Marketing-Think Hardware

Just read an interesting post about designing products with a hardware component as opposed to only software as a way to improve success with high volume consumer products. Key points were: Hardware products allow for better margin More players can coexist in a market that is hardware-based Readily accessible offshore manufacturing is making it easier [...]

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Avoid B2B Web Problems that Cost You Sales

Web Issues Costing you Traffic and Sales – a Checklist The first thing I do when working with a new company on their Web Marketing is to review their site to see what we can quickly fix. In this post, I discuss many of the issues that can cost you Web traffic and sales: Unreliable [...]

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Launching a Start Up Better Do This First

If you are planning to start a company, there are a number of web related things that you need to do right away. Even if you don’t expect your great idea or product to be ready any time soon, you must do these things now if you want to get leads from your web site. [...]

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